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A few days ago, the FT featured a piece on the failed attempt to introduce tipping to Japan to help businesses overcome the negative impact of the Covid-19 pandemic. The so-called "Tip Promotion Association", launched by Youtuber Yoshihito Kamogashira in 2021, ceased its activities.
The "Tip Project" was an idea to introduce tipping in Japan, which is not a common practice. Kamogashira believed tipping would help restaurant workers struggling during the pandemic, proposing using fixed-sum tipping vouchers to get people used to tipping. However, it seems to have failed, and the website and association no longer exist.
According to the article, in the US, on the other hand, tips are expected in more and more service industries:
And in Japan:
Tipping is un-Japanese!
Source: Japan remains free from the tyranny of tipping
The "Tip Project" was an idea to introduce tipping in Japan, which is not a common practice. Kamogashira believed tipping would help restaurant workers struggling during the pandemic, proposing using fixed-sum tipping vouchers to get people used to tipping. However, it seems to have failed, and the website and association no longer exist.
Asia generally lives in cherished freedom from the extreme, US-style tyranny of tipping and the cloying calculus of guilt and pressure that underwrites it. Japan's economy is not without the capacity for hidden costs to consumers but has been a particularly stalwart defender of that liberty. Its resistance at this juncture is a timely triumph of sanity and fortitude. And possibly stinginess.
According to the article, in the US, on the other hand, tips are expected in more and more service industries:
As digital payments dominate points of sale in the US, the option and expectation to tip have oozed into businesses that weren't previously affected (florists, grocers). This has been significantly advanced by presenting customers with a choice between two buttons — one that offers a default 10-20 per cent tip on a given payment, the other providing an immediately guilt-inducing "no tip" option. The interesting feature of tipping is that it is extremely difficult to explain from the perspective of a purely self-interested consumer. An expectation of better future service is not, in most cases, the motive, which leaves psychological and social pressure a more plausible driver. Until there is a social norm to tip a particular type of worker, or a known narrative about their conditions (for example, waiters survive on tips), there is no guilt or embarrassment in not tipping.
And in Japan:
There are many theories on how those psychological and social pressures combine to create (or permanently suppress) a tipping culture. Still, the owner of one Japanese restaurant chain privately frames it as an index of varying faith in capitalism. For all their superficial faith in its powers, he says, Americans tip because they know very well that their version of capitalism does not, without supplement, deliver a fair reward for service across the spectrum of industries.
Tipping is un-Japanese!
He suggests with apparent mischief that Japan believes its version fundamentally does. If he is correct, faith on the Japanese side (and the refusal to embrace tipping) has endured an extreme and protracted test — decades of stagnant wages offset only by an accompanying battle with deflation. The test could, in theory, become sterner. Inflation in Japan is now palpable. Despite the success of workers in large companies securing historic pay increases this year, the win is unlikely to be replicated across the country's vast economic hinterland of small and medium-sized enterprises, which could widen pay disparity. None of this, though, appears likely to sway the debate. Gunton may not have won the argument that tipping is un-American, but the Tip Project definitely discovered that it is un-Japanese.
Source: Japan remains free from the tyranny of tipping