- 14 Mar 2002
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Oba Katsunori, 61, a private researcher who draws on the techniques of Edo-period "hikyaku" couriers, has become anonline sensation. The couriers, active between 1603 and 1867, were said to cover the roughly 500-kilometre route between Tokyo and Kyoto in three days. He has spent at least a decade studying the running style. He began posting instructional videos in autumn 2024 to share his findings more widely.
In the clips, Oba appears in a navy samue, a traditional work outfit, and waraji straw sandals. He leans forward and moves in short strides, demonstrating what he describes as a long-forgotten technique. Oba lives in Tochigi Prefecture. The videos spread quickly. They have drawn more than 270 million views, and their Instagram following has risen from about 200 to 150,000.
In the clips, Oba appears in a navy samue, a traditional work outfit, and waraji straw sandals. He leans forward and moves in short strides, demonstrating what he describes as a long-forgotten technique. Oba lives in Tochigi Prefecture. The videos spread quickly. They have drawn more than 270 million views, and their Instagram following has risen from about 200 to 150,000.
The Edo Period–running style is generally called "Namba-bashiri" (ナンバ走り/なんば走り), characterised by moving the arm and leg on the same side of the body at the same time. Oba observed subtle differences in body movement and developed his own variation, which his followers call "Edo-bashiri" (江戸走り). "Edo-bashiri" ranked first on a list of buzzwords among female junior and senior high school students in the BeReal category at the 2025 JC JK Buzzword Award event, according to AMF Inc., the event's organiser and a market research company targeting teenagers. In his videos, Oba demonstrates his techniques with lively music playing in the background. One method is known as "hiza-nuki" (膝抜き), which allows him to turn in just 0.6 seconds by relaxing his knees. Another technique, described as "running like a ninja" (忍者のように走る), involves taking 288 steps in one minute before shifting into a sideways scurry by angling his body diagonally.