- 14 Mar 2002
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Akita-based confectionery Komatsuya Honten launched a "kimokawaii" insect sweets line that has proven to be all the rage. "Kimokawaii" (キモ可愛い) refers to something attractive and repelling at the same time. Komatsuya produces bee larvae, rhinoceros beetle larvae and other insects popular with Japanese children.
Photo credit: Hideki Muroya via Mainichi
Mail order is available.
Photo credit: Hideki Muroya via Mainichi
In 2002, Yokote City in Akita began organizing an insect exhibition during the summer vacation for families with children. The centerpiece was a giveaway of Japanese rhinoceros beetles as pets, which young city officials went out to catch. Children stood in a long line in the following year, each hoping to get a rhinoceros beetle. The event became more and more popular. But the rhinoceros beetles became harder to find, so in 2006, city officials asked Komatsu to make sweets as substitutes. Komatsu has a soft spot for insects. He consented readily. His first experiment was to make a chocolate rhinoceros beetle. But its fragile legs would snap every time. Komatsu put a piece of chocolate and dried cuttlefish in his mouth at the same time. Both had been served as snacks with his drink. He found it quite a good combination. So he split the dried cuttlefish into fine slivers and coated them with chocolate. He found that the cuttlefish strengthened the chocolate. It didn't snap.
Mail order is available.