When announced on the prefectural government's website, protests arose, with complaints and questions including, "It will lead to immigration," "Why only Muslims?" and "The project should be suspended." By noon on Oct. 15, 443 emails and 76 phone calls had been received, with the majority being critical. On social media, posts such as "Aichi Prefecture will be taken over by Muslims if left unchecked" and "I don't think the prefecture must conduct a campaign targeting a specific religion" have been spreading.