Keiryu Hatsushibori Junmai Nama Genshu

The Keiryū Hatsushibori Junmai Nama Genshu (渓流 初しぼり 純米生原酒) is a limited junmai edition and a hatsushibori, new unpasteurised sake brewed at the beginning of the year, reflecting the joy and gratitude that the brewing year is well underway. Traditionally, the first sake is being dedicated to the deity of brewing and sake, Matsuo-sama (松尾様).

This special hatsushibori is made of Miyamanishiki rice milled down to 70% and is available in a limited edition of 300 bottles. It has a clear and pleasant taste and is best consumed cold or at room temperature.

Located in Suzaka, Nagano Prefecture, the brewery was founded in 1864 for the local Suzaka clan and began to supply sake to the clan's head. Since then, from the second to the fifth generation, we have inherited the intention of the first brewer, Endo Tokusaburo (遠藤徳三郎), to make delicious sake and continue to make sake to brew and nurture. Although our leading brand "Yoro Masamune" has been awarded the Medal with Yellow Ribbon, we could not take advantage of the sake boom in the 1970s, and as a small brewery, Endo struggled to keep their quality. In 1982, the sixth generation, Endo Shuzaburo (遠藤秀三郎), became the head of the brewery at the young age of 21. At this time, there were only three employees. While starting to improve existing products, the brewery launched one of its leading brands, "Keiryū", in 1988. This was followed by a series of new brands, including the still popular Asashibori and Domuroku and Naotora and Comet.

In 1993, the brewery was awarded the "Nagano Prefecture Sake Competition Governor's Prize" (長野県清酒品評会県知事賞 Nagano-ken seishu hinpyō-kai kenchiji-shō). In 2004, Endo won its first gold medal in the "Monde Selection". In 2014, the brewery celebrated its 150th anniversary.