Yokkaichi (四日市市 Yokkaichi-shi) is a city located in Mie Prefecture. As of 1 August 2021, the city had an estimated population of 310,259. Yokkaichi is located in north-central Mie Prefecture, part of the northeastern Kii Peninsula. It stretches the width of Mie Prefecture and borders Ise Bay on the Pacific Ocean to the east and Shiga Prefecture to the northwest. Yokkaichi is a manufacturing centre that produces Banko ware (a kind of earthenware and stoneware), automobiles, cotton textiles, chemicals, tea, cement, and computer parts such as flash memory by Toshiba subsidiary Yokkaichi Toshiba Electronics.